PRESS RELEASE – Victoriaville, QC, Canada, 08.04.2025
Founded in 2016, Dentler Products was initially dedicated to dog’s oral health by offering one
unique product: deer antler chews, known for their durability and natural benefits. This signature
product shaped our identity and laid the foundation for our commitment.
Ten years later, our instincts drive us further, motivated by the desire to innovate and expand our
brand beyond Canadian borders. We have decided to completely refresh our brand image, starting
with a name change. Our brand is evolving from Dentler to Jawgler to better reflect our
commitment to canine chewing and the diversity of our product range. What hasn’t changed? The
superior quality of our products, still designed to meet dog’s instinctive need to chew. The name
and logo have evolved, but the instinct remains the same. Our team is looking forward to
presenting the refreshed brand image and our new Cheese Dog Chew to you at the Gastronome
Animal and Leis Open House!
Anthony Arseneault & Kevin Tourigny
